ROY x Cone Denim world wide jeans-wearing contest, starts 01/01/11, ends 01/02/12.
Denim by Cone: ‘virgin’, loom-state denim with long-staple Gossypium barbadense in weft yarn.
Jeans by Roy: one-man-hand-made with passion and vintage machinery.
Worn by SuperFuture: 30 contestants (29 dudes, 1 dudette), 5 different continents, who will produce the best wear?
Stay tuned for exciting new developments!